About us

The Architect of Legacy: Sergio Reyes-Sheehan, CEO

Vision & Driving Force

Sergio Reyes-Sheehan is the Founder and CEO of Legacy Archives, the visionary driving the transformation of the fragmented end-of-life (EoL) planning industry. The company was born from Sergio’s personal experience witnessing the chaos and emotional toll that scattered legacy planning inflicted on grieving families. He turned that painful experience into a powerful business mission: to create a single, compassionate, and trusted platform that replaces confusion with clarity and organization.

Sergio's core professional expertise lies in Technical execution and mastery of intricate digital protocols and product management, which has been fundamental in quickly building and successfully launching the Minimum Viable Product (MVP) at LegacyArchives.net. This demonstrates a proven, lean ability to execute.

The Disruptive Product Strategy

Under Sergio’s leadership, Legacy Archives has developed a unique, three-part ecosystem designed to overcome the core user barrier: overwhelm and inaction.

• Gamified User Journey: This is the key differentiator. Sergio engineered a guided process using interactive checklists and a "Legacy Score" to transform the daunting task of EoL planning into a manageable, motivating, and even rewarding journey.
• Secure Ecosystem: The platform integrates a Secure Digital Vault for documents, financial data, and multimedia, with a Professionals Portal and a curated Marketplace. This makes Legacy Archives the indispensable central hub for planning and fulfillment.
• Long-Term Market Capture: Sergio’s strategic vision extends to building the National Funeral Registry—the "Zillow for Cemeteries"—after achieving initial scale. This ambitious goal is the path to capturing a percentage of high-value transactions and solidifying the company's position as the undisputed market leader.

Investor Confidence and Market Validation

The market is responding strongly to Sergio’s vision and execution:

• VentureBeat Recognition: Legacy Archives was prominently featured in VentureBeat for its leadership in "Building a Better Future". Sergio’s quote reinforces the company's ethos: "We believe that by preserving the past, we can pave the way for a brighter future".
• Scalable B2B Traction: The model is built for scale, having already confirmed significant inbound interest from scalable B2B partners, including law firms, benefits marketplaces, and senior living centers.
• Strategic Team Building: Sergio is strategically dedicating the seed funding to secure a world-class team, thereby fortifying the executive and technical bandwidth required to build out the full ecosystem and achieve market-leading scale.

Sergio Reyes-Sheehan is the dynamic, execution-focused founder with a market-tested product and a billion-dollar vision. He is positioned to capture a fragmented, yet universally necessary, multi-billion dollar market.